How to add a WhatsApp chat button to your business profile on Instagram

In fact, it is common for a company's Instagram profile to mention the WhatsApp number so that anyone can get in touch. Although if someone wants to do this, they first have to add that number in their contacts and then start the chat. This changes now with the arrival of a button.

Instagram and WhatsApp join forces

To make the experience get in touch, companies will now have a WhatsApp chat button on their Instagram profile. Thanks to this button it will be possible to contact the company directly, making the process faster for any user or customer of that company. A single tap will be enough to contact that company.

Any user who discovers a company on Instagram and has an interest in its products or services or has any doubts can contact them directly. Just click on that button that opens a WhatsApp chat with the company, so that they will answer that question as soon as possible.

Steps to put the WhatsApp button

Those companies that want to put that WhatsApp button on their Instagram profiles will be able to do so by following a few steps, which the app itself explains already. To be able to do this, you need to have a professional account for the business on the social network, in addition to an account in WhatsApp Business or the normal version of the app. You will also need to have both applications updated to their latest version. The steps to follow in this case are:

  1. Open Instagram.
  2. Go to your profile.
  3. Tap Edit Profile.
  4. Go to the Public Contact Information section.
  5. Select WhatsApp.
  6. Enter the WhatsApp number you want to link to your account.
  7. Tap Send confirmation code.
  8. Confirm that code later.

These steps allow you to already have that WhatsApp chat button on your professional Instagram account. Users who enter the profile will be able to click that button to open a chat with the company directly.

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